Aeroflot In-flight Advertising
Aeroflot is the leader of Russian passenger air transportationand a member of the global airline alliance Skyteam. Aeroflot became the first Russian airline to receive an IOSA certificate and the company continuously maintains the relevant standards.
Recently Aeroflot joined the list of the world’s 10 best travel companies run by The Boston Consulting Group, leaving behind many industry leaders. Aeroflot is regarded by Russians as “reliable”, “safe” and “prestigious”.
Aeroflot Key Figures:
- 153 destinations in 55 countries around the world
- 34 million passengers per year
- Fleet consists of 237 aircrafts
- Skyteam Alliance
Advertising media on Aeroflot includes:
- 3 x in-flight magazines
- In-flight TV
- Digital Media
- Ambient Media
About the passengers:
Business class passengers:
- 25% womenVS 75% men
- 58% are 35-54 years old
- 56% travel for businessVS 24% for holidays
Economy class passengers:
- 45% women VS 55% men
- 53% are 35-54 years old
- 44% travel for business VS 24% for holiday
Advertising with Aeroflot is one of the best ways to increase the brand awareness among high-end Russian consumers, in particular business travelers who plan their travels with luxury shopping.
Contact IMM International today to find out more about Aeroflot advertising.
Magazine
TV
Digital
Ambient
Aeroflot offers advertising solutions in its airport lounges: light-boxes, implementation of leaflets, digital posters.
Video systems on boards of Aeroflot Russian airlines: Showing films and entertainment programs free of charge at the option of a passenger on the built-in-the-seat videosystems is becoming a standard service of all classes in medium- and long-haul flights of more than 3,5 hours long.
Different solutions are possible such as microsite, banners, video systems…
Aeroflot is compelling and contemporary magazine for the passengers of Russia’s largest airline. It is distributed in the entire cabin.
Aeroflot Premium is the monthly on-board magazine for business class passengers. It is designed for the business and first-class passengers.
Aeroflot Style is the monthly women’s glossy magazine, elegant and more feminine edition for the women on board.
Aeroflot offers different digital media solutions such as an impression on travel documents (boarding pass), Wi-Fi.